A sly grin and a dodge were enough to move the betting market. Asked by Graham Norton whether her big plans for next summer were in Britain, Madonna said: “It could be. Why do I have to tell you everything?”
Industry experts took that as a signal. They now rate her the 1/2 favourite to headline Glastonbury in 2027, ahead of every other name on a theoretical list compiled by OLBG. No bookmaker is taking bets on the festival yet, so the prices are an exercise in probability, not a market with money in it.
What she said
The exchange came on a televised chat with Norton, when the conversation turned to her touring plans. “I think I’ll do promo tours for a while, then in the summertime something bigger,” Madonna said.
Norton answered at once. “Oh, that sounds really exciting and good. I think I know what you’re talking about.” A long, knowing look passed between them. Then he asked the question: “Is it in this country?”
That is the full extent of the evidence. She did not name Glastonbury, and nobody has announced a booking.
Why fans are reading so much into it
Madonna was widely rumoured to be lined up for the 2024 festival, but the negotiations fell through. Fans have waited since, hoping she would reach the Pyramid Stage. The 2027 hint is the strongest sign yet of a debut at Worthy Farm, OLBG said.
The rest of the field
Harry Styles is second at 5/4, with an implied probability of 44.4 percent. Olivia Dean follows at 6/4. OLBG singles her out as the most interesting price on the list, citing her album The Art Of Loving, currently a 7/2 contender for 2027 Grammy Album of the Year.
Sam Fender and Oasis are both 2/1. Oasis come off a 2025 reunion tour. Chappell Roan is 5/1 and Green Day 4/1, though OLBG doubts festival organiser Emily Eavis would go that way. Lady Gaga is dismissed as too close to Madonna in style.
